Almost 50% of mobile users today have Smartphones. And about 55%, or more than half of these mobile subscribers use mobile media, which is defined as any activity such as browsing the mobile web, accessing applications or downloading content. Developing your organization’s mobile strategy is not an easy feat and we want to make sure you get it right the first time. From all the different options out there – web apps, Smartphone apps, mobile sites, tablet apps –what to choose, how to develop it and what to do with it. Today’s blog outlines some of those steps and how [...]

